What’s more painful than watching the Presidential Debate last night? Some of the ridiculous ways brands are trying to capitalize on the event. However, there is one brand that is doing it right- Doritos. Surprised? Well, I sure am!! Chips…Politics. Not…
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As we move into Mad Men’s third season, the stakes become higher for our intrepid advertising aficionados. And, as with previous seasons, everyone has learned much about themselves and the world. Without any further ado, here are a few lessons…
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Social media news feeds have lit up recently with pictures and tales of people going Pokémon-hunting and sharing their new captures. It’s taking the world by storm, and it’s something we can learn some serious marketing lessons from. This is…
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The shape of digital marketing changed with the evolution of the social media. There are a number of social media networks entertaining their users in different ways. Facebook helps users to connect with their old friends, twitter helps to follow…
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Recently, I read an inspiring article based on an analysis by Fortune Magazine which revealed that on average, Fortune 1000 companies with female CEOS actually earn higher returns on their stock compared to those with male CEOs. The study revealed…
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I’ll be honest, I go on Facebook for the ads. And boy was I slobbering over this one today! It’s been awhile since a brand really WOWed me with their creativity and marketing prowess. But this Facebook ad/commercial blew (or…
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So how is everyone doing on their marketing resolutions? As my annual review drifts right around the corner, I’ve had to take an honest look at my KPIs that I set for myself last year. While I succeeded in some…
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Season Two of Mad Men finds Don Draper and the rest of our flawed heroes staking their claim on a world in transition. Between the Cuban Missile Crisis and much more personal conflicts, these characters discover what it means to…
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I teamed up Shweiki Media Printing Company to explain six simple SEO tactics and strategies that everyone should implement to help establish a strong SEO foundation for your website. Here’s a snapshot of my main points in the video: Optimize…
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Content marketing has slowly gained popularity in recent years in the corporate world. Marketing departments have opted to direct considerable resources into content marketing so as to raise awareness of new and emerging brands within their organizations. It has proven…
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