You know the pain: Somebody thinks app X is the “easiest” for sharing files, but when the files are sent and received on the other end, the recipient finds them hard or impossible to open or view. (Possible reasons: He/she…
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Health care communications requires a delicate and precise touch. Almost more than any other industry, PR pros should scrutinize how their campaigns resonate with their audience and what is said to the media. The biggest way to do this…
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Professionals in content marketing have stepped up their game in 2014 with some awesome content marketing campaigns that did very well in establishing their brands and creating loyal customers. Below you’ll find my list of the best content marketing in…
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Business, Communication, Content Marketing, Entertainment, PR/Ad, SEO, Tips & Lists
A lot of marketing advice has just been recycled over and over. You’ll find the same marketing strategies and tips across the board no matter what “expert” sites you frequent. While some of these ideas may work great, following tired…
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Infographics have become extremely popular ways to share information by presenting it in a manageable format. However, what’s the secret behind those that seem to blow up overnight, versus the infographics that may do marginally well among specific groups of…
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Companies that build a presence on popular social media channels and produce quality content on their site have become the norm rather than innovative exception. Standing in direct contrast to the popular short, scannable posts is a resurging interest in…
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There is a lot of information floating around the internet that has to do with public Wi-Fi and how it works. What I would like to talk to you about is the warnings and security measures you should take. Did…
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Regardless of personal preferences, there is no denying the marketing potential of Facebook, one of the most popular sites on the web. The social media giant offers such a plethora of advertising options, from the sidebar to news feed-infused sponsors,…
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While there are thousands of books written about how to promote your company on using social media, when it comes to attracting visitors: the simplicity offered by Google+ cannot be surpassed. From its launch, Google+ existed as kind of a…
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If you’re familiar at all with the PR industry you’ve probably heard the name Gini Dietrich or at least her popular blog Spin Sucks, which has the #1 spot in Cision’s Top 50 PR Blogs list. Gini has been one…
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